Privacy Policy for the Website

Privacy Policy for the website „“

This data protection notice informs you about the processing of your personal data in connection with the website

1. Responsible data controller

The responsible data controller for this website is Sensopia Inc., 434 rue Sainte Hélène, Montreal, QC H2Y 2K7, Canada („Sensopia“). Sensopia and its affiliated company, enapt GmbH, Dietrich-Bonhoeffer-Str. 14, 83043 Bad Aibling, Germany („enapt“) are partly jointly responsible data controllers. In this respect, the companies have defined in an agreement which of them fulfils which data protection obligation. The essential content of this agreement can be obtained from Sensopia or enapt upon request.
If you have any questions, please do not hesitate to contact Sensopia’s data protection officer:

Dominik Fünkner von
Leopoldstr. 21
80802 München


2. Personal data

Personal data means information relating to an identifiable natural person, such as your name, e-mail address, telephone number, postal address or the IP address of your computer.


3. Operation of the website

We process your personal data in order to offer you the best possible offers and information tailored to your needs on this website and to make your visit to our website as informative and constructive as possible.
Unless it is explicitly stated otherwise in the following sections the legal basis for this processing of data is Art. 6 (1) f) GDPR (balancing of interests – based on our legitimate interest to provide you a website as attractive as possible).

4. Processed data

4.1 Data you enter

To present the right information to you on this website we also process the following data:

  • The address of the web page on this website you visit
  • The address of the web page you visited directly before, if any (the “referrer”)
  • Date and time of your visit
  • Properties of your device, in particular its operating system, the browser you use and your browser’s display window size
  • Your device’s IP address in the internet
  • ID numbers which we store on your device. With these ID numbers we can recognize your device. Technically, these ID numbers are stored in so-called cookies or eTags.
  • Device IDs that consist of individual characteristics of your device. Based on these device identifiers, we can also recognize your device on the website. Examples of such device identifiers are- The „Ad-ID“ of the Apple operating system iOS- The „Promotional-ID“ of the operating system Android

4.2 Data you provide

If you conclude contracts with us, fill out our contact form or set up a user account we will process the personal data you provide, in particular data as defined in section 2.

5. Purposes of data

5.1 Conclusion of contracts

We process your personal data if you contact us out of interest in our service and/or would like to order from us.
Unless stated otherwise in the following regulations, the legal basis for the data processing associated therewith is Art. 6 (1) b) GDPR (pre-contractual measures and performance of a contract.

5.2 Registration for using the magicplan Cloud

In order to be able to use the functions of our cloud under the URL, you must set up a personal user account (hereinafter “account”). You can store your personal information (e.g. floor plans) in the account.
In order to set up a personal account, users must enter their e-mail address and a password of their choice, which also serve as an access code for the account. With the same access data, you can also log in to the “magicplan” app belonging to the cloud (available in the Apple App Store and in the Google Play Store).
After a successful registration, the user automatically receives a confirmation by e-mail. In this way, the user concludes the contract for the provision of the account with us. In addition, users can store their personal contact details in their account and update these details at any time.
If you click on the button “Stay logged in for two weeks”, “persistent cookies” will be stored on your end device, which serve to prevent the user from having to log in again on subsequent visits.
Of course, the user can terminate his or her contract for the provision of the account at any time and without giving reasons. The easiest way to do this is to send an informal e-mail to
The legal basis for the associated processing of your data and for the display of corresponding information in the cloud is Art. 6 (1) b) GDPR (performance of a contract).

5.3 Processing of orders

We also offer you the opportunity to purchase our products (e.g. floor plans, standard or business subscriptions). In order to purchase our products, you must have registered for using the magicplan Cloud (see Section 5.2).
Should you order products in our cloud, the processing of your personal data serves to conclude and execute the contract as well as to process your order, including payment. In order to authenticate and assign your order, and thus for your security, we transfer the amount to be paid by you and your e-mail address to our payment service provider PayPal (i.e. to PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg). The data you enter for electronic payment processing will only be collected by PayPal.
More information about the handling of user data by PayPal can be found in their privacy policy:
If you do not have a PayPal account, you can also purchase our products via the App Store.
The legal basis for the associated processing of your personal data is Art. 6 (1) b) GDPR (pre-contractual measures and performance of a contract) as well as Art. 6 (1) f) GDPR (balancing of interests, based on our legitimate interest in offering the user secure payment processing and fraud prevention).

5.4 Contact form and email communication

If you send inquiries to Sensopia via the website contact form or by e-mail, Sensopia processes the information you provide in these messages (including your contact details) to deal with your inquiry. In the event of follow-up questions this data will be stored with us.
The legal basis for this processing of data is Art. 6 (1) b) GDPR (performance of a contract – the processing of the data of the users is necessary for the fulfillment of the agreement on the answering of questions or requests) and Art. 6 (1) f) GDPR (balancing of interests – based on our interests to handle inquiries of its website’s users.

6. Tracking tools for website analysis

6.1 General

We want to design our website in the best possible way, therefore we use so-called “tracking tools” to technically improve our web offerings. The tools allow us to measure how this website is being used. With the help of these tools we collect the following kind of information:

  • Which links do users click on other websites to get to this website?
  • Which pages of this website are visited when, how often, and in which order?
  • What information are the website users searching for?
  • Which links or offers do the website users click?

Based on this kind of information we create statistics which help to answer the following questions:

  • Which pages of the website are particularly attractive for the users?
  • Which kinds of information are most interesting for the users?
  • Which offers should we make to our users?

For these purposes we particularly use the automatically collected data described in Section 4.1 above. The data are always stored pseudonymously.
The legal basis for this processing of data is your consent within the meaning of Article 6 (1) f) GDPR (balancing of interests, based on our legitimate interest to tailor the website to its users’ interests and needs).

6.2 Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “Cookies”, which are text files placed on your computer, in order to help the website analyze how users use the site. The information generated by the cookie about your use of the website will generally be transmitted to and stored by Google on servers in the United States.
However, if IP anonymization is activated on this website, your IP address will be shortened by Google in advance within Member States of the European Union or in other Contracting States to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator.
The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and Google from processing this data by downloading and installing the browser plugin available under the following link (
This website uses Google Analytics with the extension “_anonymizeIp()”. This means that IP addresses are shortened for further processing and that it is not possible to identify you as a person. If the data collected about you is assigned a personal reference, this will be immediately excluded and the personal data will be deleted promptly.
We use Google Analytics to analyze and regularly improve the use of our website. The statistics obtained allow us to improve our services and make them more interesting for you as a user. For the exceptional cases in which personal data is transferred to the United States, Google has submitted to the EU-US Privacy Shield, The processing of your data within the scope of Google Analytics is carried out to protect the legitimate interests of Sensopia.
Third Party Information: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. Terms of Use:, overview of data protection:, and Privacy Policy:
The legal basis for the associated data processing is Art. 6 (1) f) GDPR, i.e. the processing is necessary to fulfil our legitimate interest in constantly improving the content, functionality and attractiveness of the cloud on the basis of an analysis of your usage behavior.

Objection to data collection:
You can prevent the collection and transmission of data relating to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link:

6.3 Google Tag Manager

For reasons of transparency, we would like to point out that we use the Google Tag Manager. The Google Tag Manager itself does not collect any personal data. The Tag Manager makes it easier for us to integrate and manage our tags. Tags are small pieces of code used, among other things, to measure traffic and visitor behavior, measure the impact of online advertising and social channels, set up remarketing and targeting, and test and optimize websites. We use the Tag Manager for the Google Analytics service. If you’ve made a opt-out, the Google Tag Manager will take that opt-out into account. For more information about the Google Tag Manager, see:

6.4 Facebook Custom Audiences

Sensopia also uses Facebook Custom Audiences from Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA on this website.
For this purpose, so-called Facebook pixels are integrated on our website. This is a Javascript code. These pixels generate a checksum (hash value) from your usage data that is transmitted to Facebook, e.g. browser information. If available, the Facebook cookie is also addressed and your Facebook ID is transmitted.
If you have a Facebook profile and log in there, you can be presented with targeted individualized advertising for Sensopia products and offers on the basis of the data transmitted by the pixels. Data from users who do not have a Facebook profile is discarded by Facebook unused. For more information about the purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your privacy settings, please refer to Facebook’s privacy policy at
The legal basis for the associated data processing is Art. 6 (1) f) GDPR, i.e. the processing is necessary to fulfill our legitimate interest in constantly improving the content, functionality and attractiveness of the cloud on the basis of an analysis of your usage behavior.
If you do not wish your data to be collected, you can object to this by clicking on the following link and deactivating the data collection:
Alternatively, if you do not wish your data to be processed in this way, you can prevent Facebook from processing your data by selecting the opt-out option below.

Deactivate Facebook Pixel

7. External service providers

For certain cloud-related activities, we use external service providers to operate this website (e.g. data center operators). To the extent it is necessary these service providers also process personal data. Sensopia diligently selects and supervises its service providers. Data is only processed in accordance with INCARE’s instructions and are also bound by this privacy statement.

8. Retention periods

We store personal data for only as long as it is necessary for the purposes described herein, or as long as it is necessary to comply with statutory retention periods.

The data you have entered pursuant to section 4.2 above will therefore not be retained for longer than the statutory retention period for business communication of six years. Unless it is stated otherwise herein the automatically collected data pursuant to section 4.1 will be deleted or anonymized after 14 months at the latest.

9. Your rights

You have the following rights with regard to the personal data concerning you:

  • right of information,
  • right of rectification or deletion,
  • right to limitation of processing,
  • right to data portability.

You also have the right to complain to a data protection supervisory authority about our processing of your personal data.

February 2019

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